The unique artist managed to “flip” the building’s facade by placing the shopfront and its front doors where the roof should be and placing the roof along the pavement. Brick slips and rendered polystyrene were used to create the look of actual brick and plaster work, and of course the windows are all placed upside down as well. Chinneck was even able to find an old enamel sign from a company dating back to 1876, which gives the building’s new makeover a truly authentic air.
Chinneck created this latest project as part of the annual Merge Festival, a local art, music and performance event that takes place in London‘s Bankside district. The history of the building as well as its distinct features inspired the artist to produce something that truly reflected the building’s heritage.
“The original building had been conceived with a function in mind. There was a yard at the back of the building and that was used to store cattle and the alleyway that is now used for vehicular access was used to move cattle and they would lead the cattle to the Thames and to the market. Because the shape of the building was so closely intertwined with its heritage, I created a concept, an artwork, that actually responded to the shape of the building.”
Photography by Stephen O’Flaherty and Alex Chinneck