Beautiful Window Display Made from Recycled To-Go Cups

by , 08/02/10

Slow Commerce, The Indo Projects, Chicago, window display, eco design, sustainable design, green design, make believe, to go cups

An art initiative in the hip Chicago neighborhoods of Wicker Park and Bucktown presents a series of commissioned storefront installations by local designers. One of many displays running along N Milwaukee Ave is an installation made entirely of up-cycled to-go cups sourced from local trash cans. Slow Commerce by The Indo Projects presents “cloud-like structures” that send proactive messages into the community about how taking environmental responsibility will ensure a higher quality of life for future generations.

Slow Commerce, The Indo Projects, Chicago, window display, eco design, sustainable design, green design, make believe, to go cups

The Indo Projects creates window installations by utilizing found objects, highlighting the positive characteristics of goods that are considered “old and worn.” The cups in “Slow Commerce” are sourced from local trash cans — it took the design team three full days to collect the cups and two extra days to wash and assemble the playful structure. The act of collection puzzled passing pedestrians and nearby businesses, and this interaction generated communication about awareness of overlooked waste in the local community.

Slow Commerce is just one of many installations in the historic community that promote the arts through the “Make Believe – Reactivating Vacant Spaces in WPB” competition.  To vote for Slow Commerce, enter your email in the field provided on the finalist’s webpage. The installations can be viewed from the street until October 29, 2010.

+ The Indo Projects

+ Make Believe

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  1. byrnebaby May 31, 2011 at 7:02 am

    wow thats awesome, how did you join the cups together?

  2. theindoprojects September 15, 2010 at 11:13 am

    Hi Spygirl!
    We are admirers of Tara’s work.
    The inspiration for this material came from very different places as our concept was a commentary on fast culture; this type of fast food cup was abundantly available in dumpsters around the city (Chicago hot dog stands, mmm).
    Hopefully our work will inspire others to source materials a little differently too

  3. spygirl108 August 31, 2010 at 12:52 am


  4. freckleseason August 3, 2010 at 12:52 pm

    To vote for this installation go here (pretty please!):

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