Gallery: BMW Launches New Car Sharing Program


Brace yourselves car enthusiasts, because BMW is about to join the world of car sharing! The company — which has been named the most sustainable car maker 5 years in a row by Dow Jones — announced that their autos will soon be available for hourly rent from their Munich headquarters. The pilot program has been dubbed BMW on Demand and rentals will run anywhere from $22 to $45 an hour depending on the choice of car and time of day. With some BMW models’ SRP reaching above $100,000, it sounds like a great deal to us if you want to impress around town for a few hours.

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  1. seam April 20, 2011 at 6:37 pm

    how many cars?

  2. ant6n October 26, 2010 at 3:40 pm

    Oh come on. Don\’t you think this is taking the greenwashing a bit far?
    This is really just an attempt to get people to buy more BMWs. Errands in a car for 22-45$ an hour, but firs you have to get to the headquarters? BS.

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