Make Earth Week a win for both you and the planet!
Today is the first day of Earth Week, and to get the celebration going, we’re teaming up with MBDC to hook some very lucky readers up with some really cool Cradle to Cradle certified prizes! We’ll be giving away a colorful assortment of goods from a bevy of Method products to a luxurious Shaw Ultra Shag Rug to a handy Casabella Cleaning System, a comfy and stylish Pendleton Eco-Wise Wool Throw and a super stylish SAYL Herman Miller Chair that we want in our own pads – so keep your eyes peeled, because we’ll be launching today’s prize in about an hour. We’ll also be giving away a copy of Cradle to Cradle, which is practically the bible of sustainable design – so stay tuned to Inhabitat.com to see what today’s prize is!
What is Cradle to Cradle?
Developed by architect William McDonough and chemist Michael Braungart, Cradle to Cradle design recognizes the complex, abundant processes of nature’s ecosystems, or ‘biological metabolism,‘ but also articulates a parallel ‘technical metabolism’ for human industry. Both metabolisms can be characterized by eco-effective, continuous flows of materials, energy and water, and whole-community mutualism. The Cradle to Cradle design framework moves beyond the goal of only reducing an organization’s negative impacts (eco-efficiency), to provide an engaging vision for executives and comprehensive strategies for managers to create a wholly positive footprint on the planet – environmental, social and economic (eco-effectiveness).
The Cradle to Cradle philosophy can apply to anything from houses to companies and to consumer products as well. In fact, while you may not know it, many of the cool products you see in your local stores are Cradle to Cradle certified – just check out our gallery below to see just a few of the ones we like most.