Jessica Dailey

Fashion Conglomerate PPR Group Launches Sustainability Plan for Gucci, Puma & More

by , 04/03/11

PPR Group, PPR Home, stella mccartney missy coat, eco fashion, green fashion

PPR Group — the parent group behind high-end labels like Gucci, Puma, Yves Saint Laurent, and Stella McCartney — is fast on its way to becoming the sustainable trendsetter of the future. The group recently launched PPR Home, a major sustainability plan in order to offset its entire 2010 footprint, an estimated 98,729 tons of carbon. With an annual budget of more than $14 million and a multinational platform, PPR Home has the potential to change the way we think of sustainability and fashion. Read on for all the details.

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