Ford and Coca-Cola just unveiled a new Ford Fusion Energi plug-in hybrid vehicle that features interior fabric made from the same renewable material used to produce Coca-Cola’s bottles. The companies used Coca-Cola PlantBottle Technology to create interior fabric surfaces that cover the seats, door panel inserts and headliners.
“By using PlantBottle Technology in a plug-in hybrid, Ford and Coca-Cola are showing the broad potential to leverage renewable materials that help replace petroleum and other fossil fuels, reducing the overall environmental impact of future vehicles,” said John Viera, global director of sustainability and vehicle environmental matters at Ford.
Ford and Coca-Cola came up with the idea when the teams worked together to explore innovation opportunities for more sustainable products. Both companies use durable, lightweight PET plastic in a variety of products including bottles, fabrics and carpets. This provided a natural opportunity to bring together renewable technologies.
“This collaboration with Ford demonstrates that PlantBottle Technology can be applied anywhere PET plastic is traditionally used, but with a lighter footprint on the planet,” said Scott Vitters, the general manager of Coca Cola’s PlantBottle packaging platform. “We are pleased to share this technology with Ford, and look forward to continuing to expand the application of PlantBottle Technology.” The Ford Fusion Energi with PlantBottle fabric will be on display next week at the 2013 Los Angeles Auto Show.