U.S. consumers buy over 40 billion bottles of water each year, and eight out of 10 of them end up in a landfill or incinerator. General Motors has announced that it’s turning its employees’ water bottles into a noise-reducing fabric insulation that covers the Chevy Equinox’s engine – in addition to other products.
All of GM’s facilities recycle their water bottles, but five locations are now funneled into GM’s “Do Your Part” project, where 11 businesses collaborate to give the bottles a second life. Besides insulation for the Chevy Equinox crossover, the recycled water bottles are used for air filtration components in GM’s facilities and coats that transform into sleeping bags for The Empowerment Plan that gives coats to Detroit’s homeless community.
“Recycling is good, but viewing waste as a valuable resource that can be plugged into your operations or products is even better,” said John Bradburn, GM global manager of waste reduction. “It’s about rethinking the process and finding more sustainable ways to manufacture products and contribute to our communities.”
All images @ General Motors