Greenwashing is a hot topic these days. We’ve seen unusually heated debate over our recent posts on GE Ecomagination and Walmart, and just yesterday we spotted this provocative article over on CNET about the issue of corporate greenwashing >
When corporate ‘greening’ chafes environmentalists >
Treehugger architecture guru Lloyd Alter is quoted throughout the piece, giving his opinion on GE and Ford Motor Company’s “Green” Initiatives, and Inhabitat friend Marc Alt (MAP) also makes an appearance, weighing in on Walmart. For anyone with an interest in greenwashing and corporate greening, this thoughtful article is a must read.
Read Full CNET Article >