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Levi’s Launches 2 Million Pairs of Jeans Made With Better Cotton
Posted By Mike Chino On November 4, 2011 @ 2:19 pm In Accessories and Fashion,Green Products | No Comments
This week Levi ‘s invited Inhabitat to their San Francisco HQ to celebrate their first collection of products made with Better Cotton . The initiative is working with 40,000 farmers to produce cotton using less water and chemicals while raising labor standards and income levels – and 2 million pairs of Levi’s jeans made with Better Cotton  are already on store shelves! Since 95% of Levi’s products are made from cotton, this initiative has tremendous potential if they’re able to scale it up – read on for a closer look.
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URL to article: http://inhabitat.com/levis-launches-2-million-pairs-of-jeans-made-with-better-cotton/
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 Levi: http://levistrauss.com/
 Better Cotton: http://www.ecouterre.com/levis-hm-adidas-debut-apparel-made-with-eco-friendly-better-cotton/
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