Nicole Jewell

Citi Bike Unveils Slightly Less Confusing Kiosks Created by Design Students

by , 08/21/14

citi bike, citi bike kiosk redesign, green transporation, urban design, Design in Public Spaces, School of Visual Arts, MFA Interaction Design, graphic design

Citi Bike has announced that its kiosks will be getting a much-needed makeover thanks to a few first-year design students. Last year, the bike company participated in Jill Nussbaum’s Design in Public Spaces course, challenging MFA Interaction Design students students to make the overall Citi Bike rental process more comprehensible, specifically focusing on new users. After spending many cold winter days observing and interviewing first-time users interacting with the unfamiliar system, the students presented their ideas to the bike rental company. Out of a sea of good ideas, two students’ innovative proposals stood out above the rest.



citi bike. citi bike kiosk redesign, green transporation, urban design, Design in Public Spaces, School of Visual Arts, MFA Interaction Design, graphic design,

During their research, design students Amy Wu and Luke Stern discovered that many first-time users, especially those who were non-English speakers, were having a difficult time with the text-heavy instructions on the kiosks. The design students came up with a new graphic-heavy approach using a storyboard to walk new users through the steps needed to purchase a pass and the overall process of renting the famous blue bikes.

Related: Citi Bike Could Double Its Bike-Share Fleet with Multimillion-Dollar Investment Deal

After a period of user testing around the city, the revamped design is now set to hit the streets at all of Citi Bike’s NYC kiosks.

+ Citi Bike

Via EV Grieve

Click here to find out more!

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