Ignacio Ciocchini is Vice President of Design for the Bryant Park Corporation non-profit, and the creator of the new tulip-shaped cans. Ciocchini says that “the design of the Bryant Park litter receptacles and recycling system was inspired by plants, flowers and nature in general. The product becomes an accent in the park environment rather than a utilitarian product hidden in a corner.”
The goal of the new cans for Bryant Park is to be attractive to 5,000 daily visitors, and also to decrease littering. “The shape symbolizes the commitment of the client to dispose trash and materials in a way that minimizes the impact on the environment,” says Ciocchini. “The nature-inspired design acts as a visual reminder to people that diligent garbage disposal and recycling have a positive impact on the planet.”
There are 100 cans installed in the park, many with variations of the perforations in the metal colors. There are cans specifically intended for separating recyclables, such as paper, cans, and bottles.
The final design for the cans was decided by a public voting process, which is a nice way to get the community involved. There are plans for both Herald Square and adjacent Greeley Square to also be outfitted with these flower-shaped bins.