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Conceived by HWKN [1]‘s Matthias Hollwich, Marc Kushner, Marc Perrotta, Patricia Sahm, Paul Sanders, Jefferson Frost, Robert May, Will Kemper, and Evan V. Watts, the 1,000 sq. ft. space is certainly unique – have you ever seen a hill on an NYC rooftop before? Since the temporary venue [2] was part of BMW MINI [3]’s ”Creative Use Of Space” campaign, the team tackled the project with an “object-in-field” approach, fusing brake lights and other design elements of the Mini Cooper right into the space.
Centered around a grassy mound, which also doubled as seating for guests, the installation also included a performance stage, a speaker platform which was embedded in an existing billboard, and an LED carpet that doubled as a horizontal billboard. While the project has since been dismantled, the photos that remain illustrate the type of dramatic green roof design that can be accomplished even temporarily.
+ HWKN [4]
Via Architizer [2]
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