The high-end retail shops of Soho may soon have Google as a neighbor. The tech giant is rumored to be looking for its first brick and mortar store on cobble-stoned Greene Street. If and when it does come to fruition, the Google storefront is expected to rival the ever-popular Apple store, which is located right down the road.



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131 Greene Street is the speculated address of the new Google flagship. Because the company is known for its use of and investment in sustainable systems, it would not be far-fetched to think that the store will be fitted out with power-saving features and alternative energy systems like solar panels or wind turbines.

Google’s presence in Soho seems only natural as its competitor Apple has already established a retail hub just 300 feet away at 103 Prince Street. The forthcoming space is rumored to be 8,000 square feet, and could help to pump up the marketing of the Google Glass to shoppers, tourists and passersby. The store could also push sales of Nexus-brand phones and tablets. Word on the street is that Google is also starting a line of smart watches with LG, and the shop would be the perfect spot to kick off these accessories

Via Crain’s

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