The creators of the project, Nick Zafonte and Thompson Harrell, worked with world-renowned, award-winning photographer and film director Andrew Zuckerman to capture homeless men and women adjacent to their makeshift cardboard signs, and turn the images into a collection of art to inspire change.
The collection first debuted at the Dumbo Arts Center in January, 2012. A 4-ft-tall collection cup was constructed and placed in the center of the gallery and all donations from the exhibit were given to two community organizations – the New York City Coalition Against Hunger and Holy Apostles Soup Kitchen,
Zafonte and Harrell explained to the Huffington Post: “Everyday the homeless reach out through the only means they have, scraps of cardboard and their own creativity. The problem is we don’t ever look, seeing their messages as an interruption to our day. Our mission and solution was to change the way society interprets their messages – by presenting their signs as art, allowing their own voices to inspire meaningful action.”
Via Huffington Post