Gallery: The White Roof Project Paints a Whole Block in the Lower East ...

The White Roof Project has officially tripled their success of last year by painting 35,000 square feet of rooftops in the Lower East Side white to save energy. A lot of rooftops in New York City are painted with black tar which can reach temperatures of up to 200 degrees Fahrenheit in the summer. Painting a roof with white reflective paint reflects up to 90 percent of sunlight, cooling the roof and therefore the building below — which saves on electricity bills as residents attempt to cool their homes in the summer. We reported on the White Roof Project’s goals when they announced them early in August and we’re happy to say that over the past two days they’ve completed their mission and can now move on to painting the rest of our great city.

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  1. lazyreader August 23, 2011 at 1:17 pm
    While it may seem like a good initiative, just because it's white doesn't guarantee that it will mitigate any temperature increase. A white beach chair is less hot than a colored beach chair, it's still very warm. Combined with the fact that superior groups are pushing their own agendas as to what to do with the roofs. Examples such as roof gardens, green roofs or urban farms placed atop them or solar arrays, why put forth all that effort painting something few people will see, especially in the long run if the roofs are planted inevitably. Of course what if we're wrong and Ice Age is coming, we'll be painting our roofs black to keep them heated.
  2. lorrbrack August 23, 2011 at 12:14 pm
    I think this seems like a great initiative. A simple idea that can make a big difference. (simple ideas are often the best). But I would like to pose a question (without being any kind of an authority on this), but as an alternative, wouldn't it be a good idea to somehow harness the heat and convert it into energy... solar panels?