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PERFECT ORGANICS: A Green Company
Posted By Emily Pilloton On January 27, 2007 @ 1:10 am In Accessories and Fashion,social responsibility | No Comments
We included Perfect Organics [5] in our recent Holiday Gift Guide for Her [6] not only for their all-natural, so-good-you-could-eat-them body products, but more importantly for the company’s holistic green approach to business operations, production, and packaging. Many companies tout the green qualities of their products. But Perfect Organics [5] values environmental responsibility at every level of the business- from their products’ ingredients to their waste-reducing packing techniques, the design of their Virginia headquarters office space, and the fixtures installed in their retail stores.

The company was founded in 2003 by Debra Claire, a makeup artist frustrated by the lack of high-quality, pure, natural beauty products available to consumers. Since its inception, Perfect Organics [5] has operated under a from-the-ground-up, back-to-basics mission statement, asserting that “there can be no long term health or beauty without clean air, soil, and water.”
At the most consumer-oriented level, Perfect Organics’ [5] product line is made from only the highest quality, organic natural ingredients, and never include chemical additives, artificial ingredients, fillers or synthetic preservatives. Their Lip and Cheek Shimmer [7] is currently the only organic AND vegan lip and cheek product on the market today. And despite the increased costs that go hand in hand with higher standards, Perfect Organics [5] stands by their commitment to using only the best-quality and least environmentally-damaging ingredients.
Operationally, the company’s lab process is entirely eco-friendly. They use recyclable metal tubes for their lip and cheek shimmers instead of their wasteful single-use plastic counterparts, and their shipping operations are carbon neutral. Even their headquarters office outside of Washington D.C. is supremely green, integrating materials like bamboo and low-VOC paints, and using recycled boxes from nearby businesses for their product shipments. Perfect Organics [5] also partners with a slew of non-profit organizations, including EarthEcho International [8] and Children’s Health Environmental Coalition [9], with whom they are partnering to produce a line of baby skincare products [10].
We applaud Perfect Organics [5] for their well-rounded and open-minded green business model. From product to production, here’s a company proving that at the end of the day, making good green choices is just good business.
+ Perfect Organics
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[5] Perfect Organics: http://www.perfectorganics.com/
[6] Holiday Gift Guide for Her: http://inhabitat.com/2006/12/13/holiday-gift-guide-for-her/
[7] Lip and Cheek Shimmer: http://www.perfectorganics.com/shop/products.asp?id=10
[8] EarthEcho International: http://www.earthecho.org/
[9] Children’s Health Environmental Coalition: http://www.checblog.org/
[10] baby skincare products: http://www.perfectorganics.com/shop/products.asp?id=9
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