Ricoh Unveils Solar and Wind-Powered “Eco-Board” Billboard in London
Posted By Laura K. Cowan On August 1, 2011 @ 8:45 am In Green Lighting,News,Renewable Energy,Solar Power | 1 Comment
Sustainable office solutions company Ricoh [4] has just unveiled its “eco-board” [5] billboard in London. The high-tech board is powered by solar panels [6] and wind turbines [7] and only lights up when it has generated enough power to do so. The new eco-board is located on the M4 motorway and uses 96 solar panels and 5 wind turbines for its self-sustained power generation.
[5]
We have to wonder why a billboard would require such a massive solar array [8] to turn on, or why a company would invest so many resources in greening a concept that could more simply be made zero emissions by returning to its predecessor’s technology: paint on a board. Nevertheless, this new innovation has promise for greening lit billboard arrays such as those found in Tokyo and in New York’s Time Square. Ricoh has already installed similar eco-boards in New York and Sydney, and we’re looking forward to seeing where they take this new technology.
+ Ricoh [4]
Via TreeHugger [9]
Article printed from Inhabitat – Sustainable Design Innovation, Eco Architecture, Green Building: http://inhabitat.com
URL to article: http://inhabitat.com/ricoh-unveils-its-solar-and-wind-powered-ecoboard-billboard-in-london/
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[3] Email: mailto:?subject=http://inhabitat.com/ricoh-unveils-its-solar-and-wind-powered-ecoboard-billboard-in-london/
[4] Ricoh: http://www.ricoh.com/
[5] “eco-board”: http://www.youtube.com/watch?v=8VuhgNTIVlA
[6] solar panels: http://inhabitat.com/index.php?s=solar+panel
[7] wind turbines: http://inhabitat.com/index.php?s=wind+turbine
[8] solar array: http://inhabitat.com/index.php?s=solar+array
[9] TreeHugger: http://www.treehugger.com/files/2011/07/100-wind-and-solar-powered-billboards-come-to-london-new-york-sydney.php
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