Whether you are the kind of guy who sports jeans on a skateboard or for meetings in a boardroom, Nau‘s latest spring 2008 jeans collection will help you to get completely ramped up in sustainable style. Their 100% organic cotton denim line is awesomely form-fitting and tinted with indigo-dyed fabric to create a clean look no matter how deep you are in the dirt of environmental matters. Boys can be ‘loose but not slutty’ as well with these blue (green) threads that offer high quality, eco-friendly denim ‘without the (toxic) extras’.
Nau Men’s ‘Lean Jeans’, 100% organic denim, $138
Made from 100% organic cotton denim with a lightly rinsed (almost raw) denim fabric, these are jeans that are as easy to care for as they are to care about. Nau recommends washing them in cold water and line-drying, folks, so the household impact is even less. The ‘Lean Jean’ has a slightly tapered leg with button-fly front and dark-forged, nickel-free hardware at stress points for material fatigue. For a looser more slackerish fit, try Nau’s ‘Loose But Not Slutty Jean’ made from 100% organic cotton denim in shades of a lighter 7pm or darker 10pm denim. Wide belt loops with straight leg offer a clean and more relaxed look.
Nau has a stringent ‘Code of Conduct’ and a partnership with the third-party monitoring organization Verité in order to ensure the welfare of workers in their partner factories. 5% of the purchase price goes to one of their non-profit partners, which you get to choose.