When the design world comes together for the main event of Milan Design Week at the Fiera Milano convention center, it often comes as a shock to discover that there are still many furniture companies who don’t give a second thought to the materials and processes with which their products are made. Luckily, the designers and producers that do take into account the environment – and our lifestyle – have come up with some truly interesting ideas and projects. As always, chairs seem to take center stage, and we found a great deal of attention paid to sustainable materials – either completely natural or recycled – and clever low-impact production processes. Read on for the best of Fiera Milano day 2!
Super-Elastica is a natural rattan armchair which owes its name to the extraordinarily elastic material, which enables it to adapt to the shape of whoever sits in it, and to return to its original shape when unoccupied. Designed by Marco Zanuso jr & Giuseppe Raboni, it is manufactured by Bonacina.
The Atlantic Collection by José A. Gandía-Blasco uses NOWOOD – a 100% recyclable material made from a mix of natural and plastic fibres. This particular blend gives the product all the warmth of wood, while guaranteeing a long life cycle.
A specialist in chairs, Philippe Starck has gone one step ahead by creating the Zartan seat for Venetian brand Magis. Hemp fiber is mixed with recycled polypropylene and compressed into this striking eco-friendly chair.
Mattiazzi is an Italian company, devoted to wood and sustainable design. Their chairs, stools and armchairs are created with the help of important international designers and produced entirely in wood, through an eco-friendly process. Shown is the Medici chair by Konstantin Grcic
Sturdy and stackable, the Torsio chair, designed by Hanspeter Steiger for Rothlisberger Kollektion, stands out with its beautiful yet simple design. Made of just two pieces of molded plywood, it does not require any metal joints.
How about sitting on a mass of recycled plastic? Created by Roberto Giacomucci and produced by Emporium, Zoe is made by melting and recomposing waste products – hence its multicolored appearance.
“Time to stop and think” is the suggestion from Emeco, a pioneering manufacturer who has teamed with the creative spirit of Philippe Starck, to produce something truly new. Combining reclaimed polypropylene and discarded wood fiber, the Broom chair saves energy, waste and carbon.
What could be more sustainable than giving new life to cast-away products? With the “Meat Packing” project, rug manufacturer G.I. Design reassembles and regenerates discarded pieces of old oriental carpets to construct a stunning collection of unique pieces. Art direction by Deanna Comellini