Were we wrong to peg the Keystone XL Pipeline as a ticking carbon bomb? That’s what TransCanada seems to want us to think. In a puzzling Facebook ad released last week, the energy company responsible for the oil pipeline paired a XL Pipeline promotional ad with a picture of solar panels. Once Greenpeace executive director Philip Radford caught wind of the deceptive ad, he condemned it as yet another “shameless ploy” by TransCanada.

TransCanada, Keystone XL Pipeline, Philip Radford, Greenpeace, Facebook ads, solar panels, tar sands, oil pipeline, greenhouse gases, dirty energy, oil sands

The Keystone XL Pipeline, the fourth phase in the Keystone Pipeline project, has been mired in controversy since its proposal in 2008. Denounced as an “atrocity” by Al Gore, the pipeline has been heavily protested by climate activists who cite the high risk of oil spills in highly sensitive areas as well as the greater greenhouse gas emissions generated from oil sand extraction as compared to conventional oil extraction.

The 1,179 mi XL Pipeline extension would transport oil from the Alberta tar sands to Steele City, Nebraska, where it would then be passed on to U.S. oil refineries in the Gulf Coast. Most of the refined oil wouldn’t remain on U.S. soil; the bulk of it would be shipped abroad to developing countries like China.

Radford called TransCanada’s plan to switch out their image of dirty fuel with clean energy just another scheme in “a larger pattern of deception that’s characterized this project,” and urges Americans to stick by their commitment to clean energy.

Via Cost of Solar

Lead photo Courtesy of Wikimedia Commons