Gallery: VELVE: Mitsubishi and Verbatim Announce World’s First Commerci...


The world’s first commercial color changing OLED lighting panels, called VELVE, are now available from Mitsubishi Chemical Holding Group and Verbatim – and they’re full of eye-popping fun! The companies just unveiled their new product with a display at Fuori Salone during the Milan Furniture Fair this week. OLED (organic light emitting diode) displays are the lighting of the future, emitting diffused light from a large continuous area, rather than a bulb. OLED lights are also remarkable in that they don’t need distribution elements – meaning they are functional on their own without lamp, sockets or light fixtures.

Appropriately named from the word “velvet” due to their rich saturated color, VELVE panels unlock a world of possibility. Not only are they colored, but color tunable, meaning users can dial in the different colors, and they’re also dimmable. This flexibility can suit and change with a consumer’s moods throughout the day. VELVE can be tuned to bright and white to awaken us in the morning, and then to a warm yellow or orange to glow at night – and to any other color to suit any mood in between.

All OLED panels are extremely thin and flexible, allowing for flat adhesion to ceilings and walls, as well as three-dimensional shapes. The largest VELVE (and OLED) is 14 cm by 14 cm, and can also be manipulated into multi-colored lighting sculptures. Being highly efficient light sources, OLEDs are an extremely low energy source. Their advantage over LED lighting is a continuous and even distribution of light as opposed to an LED’s direct or spot light effect.

The VELVE OLED panels can tune to red, green, blue, yellow, magenta, cyan, and four varying shades of white. They will soon be available worldwide in sample kits, with a price set for Japan of $1,000 USD per panel. Mass production is scheduled for July.

+ Milan Furniture Fair

Via OLED Display

Images © Toshio Kaneko


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  1. Panfilocastaldi April 15, 2011 at 1:47 am

    A positive step forward for energy efficient lighting, particularly with respect to flexible installation and illumination possibilities. US$1000 is a crazy price however, one I hope will reduce as the technology picks up.

  2. solidapollo April 14, 2011 at 2:19 pm

    we have been waiting for OLED technology to be mass produced. Personally I love the brightness and color saturation. Downfalls: Cant produce big size units now at an affordable price.

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