Do you have a habit of forgetting to turn off the lights? Thai designer Pakaporn Teadtulkitikul has a smart solution for those of us with obsessive-compulsive tendencies. Meet the OCD Switch, a clever light switch that takes advantage of our preference for pattern and symmetry to encourage users to turn the lights off and save electricity. When turned on, the switch is visually misaligned with its background, only to be set back in its proper place once turned off.
Winner of a 2017 Red Dot Design concept Award, the OCD Switch is a simple and beautiful solution to a common problem. Pakaporn looked to basic human psychology to develop her concept and explored basic shapes and patterns familiar to the human brain for the design. Her final concept shows a white circular light switch with a ribbed pattern that is disrupted when turned on.
The Red Dot design statement explains: “Observations about human behaviour and the subconscious tells us that human beings are naturally attracted to order, pattern and symmetry; they feel uncomfortable when those are interrupted or when things seem off-balance. That is how we can trick the brain and manipulate the user’s routine behaviour to trigger a response.”
Via Yanko Design