Los Angeles’ Grand Avenue is about to get even grander. The Broad contemporary art museum will soon open its doors on September 20, with free public admission. Located next to Frank Gehry’s Walt Disney Concert Hall, the three-story museum is clad in a demure, white honeycomb façade for a strong visual contrast against its flashy neighbor. New official images of The Broad, taken by the likes of Iwan Baan and Hufton+Crow, have been released in anticipation of the museum’s opening later this month—keep reading for a special sneak peek.
Founded by philanthropists Eli and Edythe Broad, The Broad Art Museum will house 2,000 works of postwar and contemporary art from the Broads’ private collection. The 120,000-square-foot, $140-million building was designed by Diller Scofidio + Renfro in collaboration with Gensler as a foil to Gehry’s Walt Disney Concert Hall. Rather than compete with the shiny and curvaceous music hall, The Broad takes on a strikingly different look with a porous facade that absorbs light instead of reflecting it. A dimple punctuating the front of the museum marks the “oculus,” a second-floor lecture hall.
The museum was created with an “innovative veil-and-vault concept.” The “veil” is the porous honeycomb-like structure that wraps around the block-long gallery and is made up of 2,500 fiberglass-reinforced concrete elements. The small openings allow filtered natural daylight to enter the gallery without overexposing the art. The “vault” refers to the collection storage not on display in the galleries or on loan; however, storage is made viewable through windows.
According to the museum: “Rather than relegate the storage to secondary status, the ‘vault,’ plays a key role in shaping the museum experience from entry to exit. Its heavy opaque mass is always in view, hovering midway in the building. Its carved underside shapes the lobby below, while its top surface is the floor plate for the exhibition space.”
The Broad will open September 20 with a panoramic exhibition of masterworks including the Los Angeles debut of Yayoi Kusama’s Spectacular and Immersive Infinity Mirrored Room. Due to high demand, advance online tickets are no longer available for opening day, however, they are available for visits beginning on September 22 and running through the end of the year.
Images via The Broad