Date & TimeSTART: 9:00 AM May 14, 2011
END: 5:00 PM June 3, 2011
Curated by Juergen Mayer H., the exhibition $H!T HAPPENS In Berlin explores the aesthetic and technical innovations of creatives in the city, showcasing both emerging and established designers. The unexpected is the norm; trials and errors, miscalculations and failures, experimentation and surprise—all result in ingenious design strategies.
Why Berlin? Once an industrial center and later a city divided, Berlin’s walls fell years ago, and its gates have since remained open for experimentation. The city attracts artists and designers from around the world to its former factory buildings, transformed into studios and galleries. Berlin’s streets foster potential for what is new, perhaps more than any other place today. It has become an avant-garde capital for design in an unlikely locale, inviting international talent in the overlapping disciplines of art, architecture, industrial and product design.
The outcomes of the experiments by 15 designers in Berlin are currently on view at Relative Space in SoHo. A custom video Clarity Matrix wall by Planar is installed in the storefront of the showroom, with all creative content streamed 24/7 to showcase the upcoming exhibit.
“We are interested in questioning conventions and common agreements, or things that we seem to take for granted,” says Juergen. “Through design and architecture—every scale and field in which we are working—we want to open the eyes of the viewer to be aware or critical, or discover what’s new and the potential of what is around us. In architecture, we play with scales and conventions of materials, and we blur ideas of tectonics and structure, therefore creating a sculptural quality or an atmosphere.”
Juergen created the event in collaboration with Relative Space principal Tyler Greenberg. They invited a co-generational cross-section of designers, who in turn invited others to join in curating the objects for display. Relative Space will host a new flooring and textile product booth for ICFF at the Javits Center [number 1048] and launch a dedicated online product site called RStoo.com featuring the Berlin designs on display in the Bond Street showroom.