WATCH THIS WATCH

Designed with an ascetic’s eye, each battery-powered device features a high-grade silicone band with four parallel buttons. Because “change originates from within,” the watch face is designed as a mirror, according to Mirza. “When you check the time, you see your reflection, your face, looking back within you,” he says. A flick of a switch brings up the time in white LED lights.

With 1:Face, Mirza wanted to create not only a product but a movement based on cumulative actions.

With 1:Face, Mirza wanted to create not only a product but a movement based on cumulative actions. “While many of us live comfortable lives, almost half the world survives on less than $2.50 a day,” he says. There are people facing real problems—poverty, cancer, AIDS, lack of shelter, lack of water. Each of us can make an impact. When we all join together, we can change the world.”

The 1:Face is available for preorder at IndieGoGo at the introductory price of $40.

+ 1:Face $40 at IndieGoGo

+ 1:Face