eco-friendly denim, eco-friendly jeans, eco-fashion, sustainable fashion, green fashion, sustainable style


The greenest pair of jeans? The ones that are in it for the long haul, not just a season or two. Extend your dungarees’ lifespan by giving them some ol’ fashioned TLC, from the commonsensible (washing them in cold) to the unorthodox (putting them on ice, literally). Our six smartypants tips will help you keep your denim looking like the day you first wore them.