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SNEAKER ATTACK

AliveShoes are more than your everyday ethically produced sneakers. Part organic cotton footwear, part grist for creative calisthenics, each AliveShoe begins life as an element in a one-of-a-kind art installation.

Each AliveShoe begins life as an element in a one-of-a-kind art installation.

Once complete, the temporary sculptures come tumbling down and with them, a bevy of now-orphaned shoes that are ripe for distribution to the general populace at a price you determine. (Profits are donated to charity, as well as piped back into the project to support the creation of new artwork.)

“By being able to purchase the AliveShoes that make up each art installation,” says Luca Botticelli, the label’s founder, “people are able to actively participate in this project and help to bring art to life.”

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