Photo by Monique Péan

The Council of Fashion Designers of America and automaker Lexus have announced the 10 finalists of their inaugural Eco-Fashion Challenge, a competition designed to promote sustainability in an industry better known for its environmental excesses. In the running for the top three spots are Behnaz Sarafpour, Maria Cornejo, Monique Péan, Marcia Patmos, Organic by John Patrick, Costello Tagliapietra, Alabama Chanin, Libertine by Johnson Hartig, Subversive Jewelry by Justin Giunta, and Slow and Steady Wins the Race by Mary Ping, who will be presenting their Fall/Winter 2011 collections to a panel of judges that includes CFDA executive director Steven Kolb, Andrea Lim from Lexus, and Scott Mackinlay Hahn of Loomstate. To qualify for the contest, the designers had to prove their commitment to sustainable design, with at least 25 percent of their collections produced in an environmentally friendly way. The winners will be announced at an event on Tuesday.

+ Council of Fashion Designers of America

+ Lexus

[Via WWD]