Looks like Michelle Williams won’t be a hard sell for Livia Firth’s Green Carpet Challenge. The My Week With Marilyn actress, who snagged a Best Actress nomination, turned up at the British Academy of Film and Television Arts Awards on Sunday in a custom H&M Conscious Collection gown, according to Grazia Daily. Designed for Williams by the Swedish retailer—under the advisement of her stylist, Kate Young—the column dress features a gold-draped organic-cotton bodice, a black satin-crepe trumpet skirt, and a flower-embellished belt. Although an exact copy of the gown won’t be available at H&M stores, a similar top and a skirt will be part of the latest Conscious Collection in April.

+ H&M