Rewilder takes the "craft" in "craft beer" pretty seriously. Based in Los Angeles, the cruelty-free label reclaims polypropylene filters, used to strain barley and hops during beer manufacturing, and transforms them into effortlessly sleek totes, bags, clutches, and aprons. "Large breweries throw these filters away only weeks of use," explain Lisa Siedlecki and Jennifer Silbert, the company's founders, on their website. "[They're] lightweight, strong, durable, breathable, and very beautiful, with a unique patina from manufacturing." Stout produces a heavier gray patina, while wheat and other light beers create a pale copper tone. For greater variety, Rewilder overdyes some of its bags while embellishing others with splashes of reclaimed house paint. No two are completely alike.
Rewilder sews all of its bags to order in its atelier in Hollywood, where it uses cutting techniques that maximize material yields and reduce waste.
Each carryall features American-made grommets and zippers, double-stitched French seams, and, depending on the style, extras such as key-chain tethers, detachable interior pouches, and additional cross-body straps.
For handles, the firm salvages decommissioned climbing rope from local gyms.
“Handcrafting bags ourselves in our small studio, we are intimately acquainted with the construction details—what it takes to make something long-lasting, strong and useful,” Siedlecki and Silbert say. “We believe that good design is not overly complicated, and that simple does not mean easy.”