The mandate of Eco-Fashion Week (EFW) is three-fold. First, to promote environmentally conscious trends in fashion and to applaud and support national and international designers, manufacturers and retailers who are shaping these trends.
Second, to provide opportunities for consumer education about environmentally sustainable practices in the fashion industry, explain the global and personal benefits of adopting these practices, and demonstrate ways in which individuals can make conscious changes in their wardrobe choices and reduce their environmental impact of “waste couture” on our planet.
And third, to generate direct economic benefits for the region and environmentally friendly businesses in the fashion industry. With this mandate, EFW will establish Vancouver as a world-wide destination for environmentally friendly fashion and couture, and strengthen its image as a green, progressive, and trend-setting city.