What’s a cute and cuddly way to support humanitarian efforts and animal rights at the same time? Consider the recycled fabric gorilla plush toys, designed by the Eco Party Mearry Design Team for MoMA. “Made from recycled cloth, these lovable stuffed animals are meant to resemble the Highland Mountain Gorilla, an endangered species…” Making the packaging (above) seem a bit odd. “Each doll is sewn by hand and benefits economically disadvantaged single mothers living in South Korea.”

destination seoul, eco party mearry, highland gorilla, moma

“Our products are produced from objects and materials with a past. It’s not brand-new, but it also means the products have a special story of their own,” says a member of the design team. The fabrics used to make these gorillas come from used children’s clothing. Each piece, stuffed with 100% cotton material, is totally unique. Next in the line of toys will be another familiar endangered creature… the polar bear. The toys are a part of MoMA’s ‘Destination: Seoul’ project, which seeks to draw attention to young, talented Korean designers whom the MoMA curators found “to be socially and environmentally aware.”

+ Recycled Cloth Gorilla Plush $28 (via MoMA Store)

+ NYTimes article on the plight of single moms in Korea