Just in time for a cozy, stylish autumn, Oeuf has released their brand new Imaginarium clothing collection. The whimsical line is packed with clothing and accessories for babies, toddlers and kiddos, and it's full of unique character, lovely colors and the high quality and ethics you've come to expect from Oeuf. Learn more about this beautiful and playful new collection below.
Oeuf is known for their fanciful designs and modern cuts and colors, but they’ve really outdone themselves with Imaginarium. The hip new collection includes some amazing superhero inspired sweaters, modern A-line geometric dresses, warm leggings and an unbelievably cute selection of extras like hats, ties, masks, tails, mittens and much more. This line has an added element of playfulness, not seen in a while in the kids clothing arena.
The new Oeuf collection varies in size by piece, and there’s a specific layette collection for wee babes, but in general, sizes run as follows: mittens 3-24 months; dresses 6 months to 6 years; hoodies 6 months to 4 years; sweaters 6 months to 6 years; bottoms 6 months to 6 years.
A Bigger Collection than Ever
We love Oeuf, but frankly, their clothing collections, while dreamy, have always run on the short side, meaning, they’ll release a few key pieces each season and leave it at that. This new collection is packed with choices. Instead of one sweater or a cool hat, you can actually outfit your child entirely with the Imaginarium line. Choose a top, choose a bottom or choose a dress and leg warmers and then accessorize to your heart’s content. With so many styles and designs to choose from, your child will have more choices than ever this fall.
Imaginarium is as eco-minded and safe as all Oeuf products. The entire layette collection is unbleached, untreated, and super cozy and soft for baby’s skin. All pieces in the Imaginarium collection are made with soft alpaca wool, which is lanolin free and hypoallergenic or 100% certified organic pima cotton that’s free from harsh chemicals.
Oeuf has always been on board with ethical, Fair Trade practices, and nothing has changed with this new fall collection. Each piece of clothing you buy from Oeuf helps transform the lives of women and children in Bolivia because Oeuf has partnered with indigenous women in Bolivia to make their clothing. The income from this employment allows women to not only perform meaningful work, it also gives them a steady flow of income, allowing them to care for their children and send them to school. Oeuf notes, “Each piece is Fair Trade for the benefit of all people and all artisans earn a living wage and their cultural traditions are respected, encouraged and honored.”
Most of the new Imaginarium collection is available now at the Oeuf website. Head over and choose some wonderful new fun and cozy pieces for fall and winter for your little one.