Richard Branson, founder of the Virgin Group, has built his empire by being a trailblazer via a variety of bold and unexpected endeavors (music, tech that benefits the environment, and space travel are among his investment interests), and he’s taking the lead on another issue that we hope more companies pay attention to and follow: parental leave. Branson cites his own experience as a father and grandfather as a huge reason behind his company’s new generous, paid parental leave policy saying, “I know how magical the first year of a child’s life is but also how much hard work it takes.” Branson’s Virgin Management group (which deals with investments and brand licensing) unveiled the new benefit which grants moms and dads up to one year of fully paid paternity or maternity leave. Only about 140 employees are reportedly able to take advantage of the 100% fully paid leave at this time, with those who have been working less than four years of service getting less paid leave proportionately. For example, those who have worked for the group for less than two years will receive pay at a rate of 25% (which is still 25% more than most companies)!

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via The Huffington Post

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