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The studio’s concept was awarded first prize in ArchTriumph competition to find innovative, new ways the crumbling brick landmark could be used as an exhibition center dedicated to architecture. The project places the power station at its heart and offers visitors a unique way of experiencing the exterior of building from all vantage points by taking a thrilling ride on a massive rollercoaster. The design also accommodates those more faint of heart, where visitors can explore the structure using one of the many rollercoaster walkways that look towards the structure and out to the city of London. On the inside, the architects take a different approach, providing a calm and contemplative interior dedicated to creating an immersive experience while viewing the collections on display.

“Our project puts the power station on center stage,” says Atelier Zündel Cristea. “The structure itself enhancing the site through its impressive scale, its architecture, and its unique brick material. Our created pathway links together a number of spaces for discovery: the square in front of the museum, clearings, footpaths outside and above and inside, footpaths traversing courtyards and exhibition rooms. The angles and perspectives created by the rail’s pathway, through the movement within and outside of the structure, place visitors in a position where they can perceive simultaneously the container and its contents, the work and nature.”

The new concept also aims to challenge its sister structure, theTate Modern — another adaptive reuse project designed by Herzog & de Meuron — as London’s main attraction sited along the Thames.

+ Atelier Zündel Cristea