Lyft is making important strides to decrease carbon emissions in the ride-hailing industry. The company just announced a new initiative called Green Mode, which will make it easier for customers to find electric vehicles (EVs) through the platform.
The company, which was the first of its kind to get a carbon-neutral label last year, is planning to introduce a score of electric vehicles in 2019. Putting thousands of EVs on the road will offer a more eco-friendly alternative to customers while putting more money in the pocket of its employees.
The company hopes that introducing electric vehicles to cities will significantly curb carbon emissions and reduce the number of gas-powered vehicles on the road. With electric vehicles producing half as much greenhouse gases as their traditional counterparts, Lyft’s program is promising.
Lyft will introduce Green Mode in Seattle first before branching out into other cities in the United States. Other locations have yet to be announced. Once the program is widespread, customers will be able to use Green Mode in the company’s app to filter electric and hybrid vehicles.
The Green Mode program is also beneficial to drivers. Individuals who use Lyft are always looking for ways to decrease fuel costs, and providing electric vehicles would be a major step to make that happen. That is why Lyft offers a vehicle rental service, in which drivers can rent EVs (as well as other vehicles) without worrying about mileage or maintenance costs. The company also pays for the insurance.
Lyft will incorporate the rental costs into the driver’s weekly rate. Because electricity costs much less than gasoline, this will put more money in the pocket of drivers who use electric vehicles. In fact, the company estimates that its Green Mode initiative will save employees thousands of dollars every year — and that only accounts for fuel savings.
Image via Lyft