This past weekend, STUDIOKCA invited New Yorkers to get their heads stuck in a cloud inside their giant pavilion made with over 53,000 reclaimed plastic bottles. The massive white “cloud” popped up on Governors Island as part of the 2013 FIGMENT art festival and called attention to the approximately 53,000 plastic bottles that get thrown away in New York City in just one hour. Once inside, festival-goers were able to gaze upon the iridescent ceiling (also make of water bottles) while dancing to tunes played by the on-site DJ.