Citi Bike is officially a year old today, and to celebrate their first birthday they’re offering day passes for just a dollar! The discounted fares will allow riders to take out the bikes for 30-minute intervals throughout the day and take advantage of the gorgeous weather. Along with the cheaper day passes, Citi Bike will also be handing out free cupcakes at its stations on 17th Street and Broadway and West Street and Chambers Street in Manhattan.
The nearly $9 discount will be in effect until midnight and Citi Bike hopes to attract more people to try the bike sharing program after a rocky year of financial troubles. Between a harsh winter that discouraged riders from cycling through the snow and the company that developed Citi Bike problematic technology, Bixi, going bankrupt, it’s been a rough year for the bike share program. All the while, Citi Bike still reportedly owes New York City $1 million in lost parking revenues as part of its contract.
But it isn’t all doom and gloom for the New York bike share program. Bixi recently attracted the interest of a Canadian furniture mogul looking to purchase the financially troubled company, which operates bike share programs in New York, Montreal, and beyond. REQX Ventures was also reportedly in talks with Alta Bicycle Share to give the Citi Bike program the money it needs to expand to new neighborhoods like Greenpoint, Park Slope, Astoria and Sunnyside.
via CBS News