Greene Street NYC is a movement that combines two very unlikely bedfellows - graffiti and power cleansing - in order to create throught-provoking temporary art on the streets of New York. Instead of spraying paint onto walls, these artists employ reverse graffiti to take grime off - and now they want to bring their talents to the well-trafficked corner of Houston and Macdougal Streets in Manhattan. The crew is currently running a Kickstarter campaign to find materials and tools that will powerwash their stenciled artwork onto the building’s dirty façade. Read on to see how you can help!
Greene Street NYC is a partnership between lifestyle brand SPƎNGLISH, artist Chris Choi and green advocate Veronica Menendez to create incredible murals using no paint. Instead, Choi uses a subtractive process, employing the grit and grime of the streets as his “medium.” Exhaust from vehicles, trash and general New York City gunk have rendered many buildings in the city with a thick layer of dingy coating, and Choi’s power-washing method takes control of this dirt while also bringing awareness to it.
Choi’s artwork comes in the form of stencils, which he draws, cuts out and then sticks to a dirty wall. Then, using a power washer, the areas left exposed are cleaned and brightened. When the stencils are removed, a design etched in dirt is revealed. This reverse graffiti process makes the streets more beautiful with unique art, while also drawing attention to the dirt and pollution problem on our streets.
If you’d like to help bring this exciting vision to life, click the link below to contribute!
Via Bowery Boogie