PR agency Smak recently developed an advertising campaign for Power Smart Month in British Columbia, Canada that features two green shipping container condos plopped down in the middle of the city. Both container homes appear identical at first glance, however they are differentiated by a major factor: energy consumption. One of the condos is wasteful, while the other is an example of energy efficiency. The two improvised cribs each feature a glass wall, allowing passers-by to take a look inside and watch the two actors “living” in their unusual homes.