
The idea for the Smog Free Tower stemmed from a smaller project created for indoor areas and hospitals, which then gradually expanded into a more public initiative called Smog Free Park. The project’s main purpose is to raise awareness about air pollution and allow city dwellers and those living in areas affected by severe air pollution to experience the value of breathing clean air.
Related: London air pollution responsible for 9,500 deaths each year
Those who join the Smog Free Movement will receive different tokens, all adorned with 8,4 by 8,4-millimeter Smog Free Cubes, each filled with smog particles filtered from 1000 cubic meters of air. These beautiful tiny objects are meant to act as personal reminders of the backers’ efforts in the fight against air pollution. The Smog Free Ring is made of 316Lstainless steeland a Smog Cube and is available in two sizes. The Smog Free Cufflinks also include a Smog Free Cube and have bullet back closures.
The production of Smog Cubes depends on the ability to collect smog in the first few months of the tower’s operation, scheduled to become active in September, 2015. The first delivery of rewards is set for December 2015, just a few months after the tower is put in operation.
+ Studio Daan Roosegarde
Via Ecouterre