Gallery: Former McDonald’s CEO Opens a Sustainable and Healthy Fast-Foo...

 

Mike Roberts, former president and CEO of fast-food chain McDonald’s, has co-founded Lyfe Kitchen, a restaurant that aims to “do healthy food on a fast-food scale.” In the wake of the documentary Super Size Me, McDonald’s has made a conscious effort to try and present themselves as a healthier restaurant, selling products such as salads and deli sandwiches. However, not many people are convinced and it seems that the former CEO is one of them.

Read the rest of this entry »

LEAVE A COMMENT

or your inhabitat account below



7 Comments

  1. Heathen Samm September 7, 2013 at 4:46 pm

    I would take people there. Hope they also have vegetarian/vegan food, too.

  2. jeste August 26, 2013 at 10:27 pm

    How ’bout the labor issues? Will they still be dodging the minimum wage? Trying to get their workers to do as much as possible for as little pay as possible?

  3. Shannan DS August 21, 2013 at 5:35 pm

    I love it!!!!! Cya soon….. Sliced tomatoes far better then Ketchup

  4. Lasereye September 24, 2012 at 1:14 am

    This has been tried many times before and it seems to fail each time. It starts off great but over time the food quality deteriorates in order to cut cost and maximize profits. I’ll believe when I see it and can taste it and hope to God it stays that way.

  5. Lilly89 July 31, 2012 at 9:10 pm

    Does this guy seriously want us to believe this will be high quality food? Well, I’m hoping they will surprise me, but I’m not optimistic. There is no such thing as healthy/high-quality fastfood(apart from salads). Believe it or not, even McDonald’s or Burger King claim to have healthy choices, but I wouldn’t even drink water or eat salad offered by any of these chains.

  6. themorg July 30, 2012 at 3:18 pm

    They didn’t say it was going to be all organic. In my opinion it will probably just be slightly better garbage than McDonald’s. Garbage is still garbage though. It would be great if it was actually as healthy as they say it’s going to be, but no butter, no cream? Why? CEO’s need to hire nutritionists to tell them how to make a menu.

  7. Anonymity July 29, 2012 at 12:19 am

    Organic food may be more expensive in the short-run, but it could help you save money in the long-run when you get sick less often and etc. Anyways, this is just my opinion.

get the free Inhabitat newsletter

Submit this form
popular today
all time
most commented
more popular stories >
more popular stories >
more popular stories >
Federated Media Publishing - Home