Dear Starbucks, we love your new-and-improved-no-spill-stainless-steel-reusable coffee mug. However, we would like to offer you a bit of advice from the Inhabiteam. We think you could take this holiday gift to the next level by incorporating a built-in barcode into your beautiful reusable mugs that would function like a pre-paid gift card. Picture this: Starbucks guests love gift cards, especially during this festive season. As strong supporters of your endeavors to go 100% reusable or recyclable by 2015, we think this fresh, innovative element could truly boost the sales of your reusable travel mugs and moreover, influence a change in your clients’ lifestyles. If you want to use your gift card money, you have to bring your reusable mug! This could transform many of our daily routines – which is what really needs to happen to reduce the number of cups generated as waste every day.
Starbucks’ new no-spill reusable mug. Nice, but we think our idea could make it even better!
Cups — in the paper/throwaway form — are convenient, no doubt. However, as a team of caffeine fiends, we at Inhabitat are constantly reminded of consumption in the grab-and-go style, as the overflowing trash bin has become far too familiar. According to a study done by the Environmental Defense Fund and published on Sustainability is Sexy, the number of disposable cups projected to be thrown out in 2010 is 23 billion. Really? Umm…this is disgusting. In addition, these cups are generally made with only a portion of recycled paper and laminated with a plastic resin; this means it takes much longer for them to decompose and when that resin does break down, it releases a greenhouse gas.
We don’t mean to preach, but next time you buy a cup of joe in your local café, ask for a ceramic mug; if you are one of those “on-the-run” people like us, invest in your own reusable one. It’ll even save you a buck or two in the end, since most coffee shops reduce the price of your caffeine kick when you bring your own mug.
- 25 Comments >
- 1 Comments >
- 88 Comments >
9 Comments >
FDA finds majority of herbal supplements at GNC, Walmart, Walgreens, and Target don't contain what they claim - instead cheap fillers like wheat and soy powder
182 Comments >
19-Year-Old Develops Ocean Cleanup Array That Could Remove 7,250,000 Tons Of Plastic From the World's Oceans
- 115 Comments >
- 25 Comments >
- 39 Comments >
- 2002 Comments >
411 Comments >
BACK TO SCHOOL GIVEAWAY: Enter to Win a HP Pavilion dv6 Laptop and Green Prize Package (Worth $1155!)
- 391 Comments >
- 366 Comments >
- 350 Comments >
284 Comments >
LAST CHANCE: Enter to Win a Voltaic Laptop-Charging Solar Backpack Filled With Green School Supplies (Worth $500)!
281 Comments >
GIVEAWAY: Enter to Win a Sloan AQUS Grey Water Toilet System That Recycles Your Sink Water (Worth $189)!
- 247 Comments >
240 Comments >
LAST CHANCE: Enter Inhabitat's Back To School Contest to Win $250+ of Green Goodies Including a Voltaic Solar Backpack (Worth $129)
- 228 Comments >
- 221 Comments >
- 187 Comments >
WINDOWHOP It's easy to get depressed when your work schedule has you getting less sun than Edward Cullen (you've got the sickly pallor to match and it's not nearly as sexy on you). If you're lucky enough to at least have a window in your workspace, openREAD MORE >
Cutting back on your energy usage is one of the best ways to bring down your electricity bill. But did you know that making simple changes to not just your wattage consumption but the way your home retains and expels air can dramatically transform the wayREAD MORE >
Did you know that there are wolves living near you in almost every state in the country? Sadly most of these wolves are not living in the wild, but in wolf sanctuaries, which are conservation organizations set up to protect them and help grow their populationREAD MORE >
Namba Parks was conceived when Osaka Stadium closed down, presenting a great redevelopment opportunity for a new commercial district right next to the Namba Train Station, which is just one stop away from Kansai Airport. Since it's one of the first placesREAD MORE >
Top image: A child is put to work at a militia-run mine in Watsa. © Marcus Bleasdale/National Geographic Captured during a 2004 visit to the war-torn Democratic Republic of Congo, Bleasdale's images "tell the story of the country's mineral resourceREAD MORE >
You've all heard the tired mantras about changing your lightbulbs and recycling at home in order to save the planet - are you yawning yet? Many consumers think that going green is a gesture of self-sacrifice that often comes at great expense and inconvenienceREAD MORE >
BANANAS You might have heard that bananas are favored by athletes because they contain potassium and it's that same reason that makes them great hangover cures. When you're hungover, your body has lost a lot of potassium that needs to be replenished, so eatingREAD MORE >
Images © Graham King “The shopping cart tree symbolizes both generosity and abundance, as well as acknowledging those less fortunate where their whole world may be housed in a cart. We see shopping carts every day and take them for granted. IndividuallyREAD MORE >
TIP 1: Wrap Your Home in Insulation - "The More, The Better!" Proper insulation is probably the most important factor you can control in creating an energy-efficient home. I always say insulation is like chocolate, the more you have, the better! On average,READ MORE >
While conjuring up comfort in the home seems like a basic principle, it’s a far more complex process for architect & remodeling guru Sarah Susanka, who believes that comfort can significantly influence the sustainability of your personal abode. WithREAD MORE >
Two architects, Jos Burger and Wouter Keijzer of BK. Architecten, in charge of the renovation of the old church decided to preserve the atmosphere of the existing place with a spatial intervention that preserves its historical value. The three new floors wereREAD MORE >
For centuries, the Dutch have manipulated the landscape to move water away from their dwellings. Instead of battling the elements, Netherlands-based firm Waterstudio just announced plans to construct the world's first floating apartment complex in 2014! TheREAD MORE >