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This Chewable Toothbrush by Leen SadderSometimes sustainable design is not about creating new objects -- it is often more effective to promote, re-design, or even re-package an existing product. Lebanese designer Leen Sadder probably came to this conclusion after developing "THIS Toothbrush", a project for her masters at New York City‘s School of Visual Arts. THIS aims to re-package and promote - through an ad campaign and website - the Miswak tooth-cleaning twig as an organic, biodegradable, portable and chewable toothbrush and toothpaste all-in-one.1
Leen Sadder´s THIS toothbrush is a chewable biodegradable toothbrush and toothpasteSometimes sustainable design is not about creating new objects -- it is often more effective to promote, re-design, or even re-package an existing product. Lebanese designer Leen Sadder probably came to this conclusion after developing "THIS Toothbrush", a project for her masters at New York City‘s School of Visual Arts. THIS aims to re-package and promote - through an ad campaign and website - the Miswak tooth-cleaning twig as an organic, biodegradable, portable and chewable toothbrush and toothpaste all-in-one.2
Leen Sadder´s THIS toothbrush is a chewable biodegradable toothbrush and toothpasteSometimes sustainable design is not about creating new objects -- it is often more effective to promote, re-design, or even re-package an existing product. Lebanese designer Leen Sadder probably came to this conclusion after developing "THIS Toothbrush", a project for her masters at New York City‘s School of Visual Arts. THIS aims to re-package and promote - through an ad campaign and website - the Miswak tooth-cleaning twig as an organic, biodegradable, portable and chewable toothbrush and toothpaste all-in-one.3
Leen Sadder´s THIS toothbrush is a chewable biodegradable toothbrush and toothpasteSometimes sustainable design is not about creating new objects -- it is often more effective to promote, re-design, or even re-package an existing product. Lebanese designer Leen Sadder probably came to this conclusion after developing "THIS Toothbrush", a project for her masters at New York City‘s School of Visual Arts. THIS aims to re-package and promote - through an ad campaign and website - the Miswak tooth-cleaning twig as an organic, biodegradable, portable and chewable toothbrush and toothpaste all-in-one.4
Leen Sadder´s THIS toothbrush is a chewable biodegradable toothbrush and toothpasteSometimes sustainable design is not about creating new objects -- it is often more effective to promote, re-design, or even re-package an existing product. Lebanese designer Leen Sadder probably came to this conclusion after developing "THIS Toothbrush", a project for her masters at New York City‘s School of Visual Arts. THIS aims to re-package and promote - through an ad campaign and website - the Miswak tooth-cleaning twig as an organic, biodegradable, portable and chewable toothbrush and toothpaste all-in-one.5
Leen Sadder´s THIS toothbrush is a chewable biodegradable toothbrush and toothpasteSometimes sustainable design is not about creating new objects -- it is often more effective to promote, re-design, or even re-package an existing product. Lebanese designer Leen Sadder probably came to this conclusion after developing "THIS Toothbrush", a project for her masters at New York City‘s School of Visual Arts. THIS aims to re-package and promote - through an ad campaign and website - the Miswak tooth-cleaning twig as an organic, biodegradable, portable and chewable toothbrush and toothpaste all-in-one.6
