It might not be obvious when you’re shopping for new clothes, but according to World Bank, 17-20 percent of industrial water pollution is caused by the clothing industry. Disheartened by the damage, and in honor of World Water Day, we dug around for some awesome water-saving technologies that companies are employing to keep the life-giving liquid safe for drinking. From sneakers made with waterless dye to jeans that are cleaned with ozone technology instead of water, check out these 7 innovators and their water-saving ways!