Andrew Gorovenko Uses Loose Tea to Create Exotic Landscapes

In a line of packaging for <a title="Triptea" href="http://www.gorkovenko.ru/triptea.html" target="_blank"><strong>TripTea</strong></a>, <a title="works" href="http://www.gorkovenko.ru/index.html" target="_blank"><strong>Andrew Gorovenko</strong></a> used the tea itself as the medium for his illustrations. With each scene representing a tea-producing country, the artist cleverly uses the product as the main ingredient for his compositions. Playing upon the name of the brand and the idea of a triptych, each side of the box displays a different piece of the the landscape, capturing a spirit of adventure and reminding the drinker where their steaming cup of tea began its journey.

By using the loose leaf tea itself to complete his exotic landscape illustrations, artist Adam Gorovenko hoped to "capture the spirit of adventure of tea, the flavor of traveling, show an exotic and unforgettable world of tea in all its colors".

Each landscape depicts the origin country of the tea inside the box.

Looking closely at his representations, one can see individual leaves, flowers and spices.

Each landscape is meant to inspire a feeling of exotic travel.

Ingeniously, Gorovenko uses the product itself to complete the illustrations.

The boxes themselves utilize the notion of a triptych, or an image in three pieces.

Gorovenko utilized the idea of a triptych tp encourage the viewer to interact with the packaging and become interested in the narrative of the tea's origin.