Inspired by a Twitter exchange about street style earlier this year, ethical fashion bloggers Sabina Eichmann (Consciously Sartorial) and Sonia Flotats (soGOODsoCUTE) from Spain, launched a challenge for fellow style bloggers from around the globe. The challenge consisted in submitting a look created from exclusively ethical brands, and eventually sharing it on social networks with the hashtag #SlowStreetStyle. The main aim was to prove that dressing ethically does neither entail style sacrifices nor other limitations, and secondly, it created an opportunity for readers to get to know a large variety of ethical/sustainable fashion brands from different countries. The result of this challenge is a beautiful ISSUU Lookbook for the current A/W 2014/15 season, including a cover illustration by French blogger ApollineR.
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