Questlove is teaming up with Live Nation to create a plant-based version of the classic Philly cheesesteak. The Questlove Cheesesteak is made from Impossible 2.0 Meat — which was made famous in the Impossible Burger — and will be featured in 40 venues across the country.
Live Nation plans to introduce the Questlove Cheesesteak sometime this summer. Once the plant-based cheesesteak hits the entertainment company’s venues, it will be one of the only places in North America where people can get a taste of the innovative sandwich. The only other company offering the product is Citizens Bank Park, located in Philadelphia.
The partnership with the Grammy-winning artist illustrates Live Nation’s commitment to providing eco-friendly alternatives to customers in their stores. It also shows how Live Nation is willing to lead the restaurant industry in using sustainable ingredients.
After all, the Questlove Cheesesteak is not the only environmentally conscious food on the company’s menu. Last year, Live Nation was the first service to offer the Impossible Burger, which was available at 35 of their venues in the United States.
Live Nation has also started several programs to lower emissions. This includes a composting initiative and a promise to remove plastic straws from its establishments. The company has also endorsed a program called Sustainability Rocks, which cuts down on waste in music venues and amphitheaters.
Questlove, meanwhile, fell in love with the Impossible Burger back in 2015 and has been looking to support Impossible Foods’ mission of sustainability ever since. For the past two years, the musician has invested heavily into the company, which is based out of Silicon Valley, and was awarded a menu item in honor of his stage name.
The Questlove Cheesesteak will make its debut on March 28 at Citizens Bank Park, home of the Philadelphia Phillies. The plant-based sandwich will be available at all of the Phillies’ home games and will eventually make its way to Live Nation venues across the United States.
Via Live Nation
Image via Live Nation