Ford Unveils the All-New Focus Electric!

by , 01/07/11

consumer electronics show, consumer electronics show 2011, electric car, focus electric, ford focus electric, Ford Motor, hohm, Microsoft Hohm, personal electric vehicle

Eco-friendly materials like bio-foam seat cushions and recycled fabrics were used in the Focus Electric’s interior, and the vehicle boasts a slew of cool information systems that help drivers achieve maximum energy efficiency. The company tweaked its in-car communications system, MyFord Touch, to allow owners to see eco-information like the battery’s charge, the distance to the nearest charge point, and the impact of vehicle systems like air conditioning.

On the EcoGuide system, blue butterflies represents the car’s fuel efficiency – the more butterflies, the greater the range. The map-based navigation system coaches drivers on the most energy-efficient route. At the end of each trip, the guide provides drivers with their energy consumption and gasoline savings.

A specially developed MyFord Touch mobile app allows drivers to maintain constant contact with the car. Drivers can remotely program charge settings, receive alerts when the car requires or finishes charging, and even heat or cool the vehicle.

The Focus Electric will officially launch later this year.

+ Ford

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  1. Synergy3 August 2, 2012 at 5:55 pm

    I often wonder who and when someone will make use of Tesla`s energy for a car as he did ?Maybe its not in the interest of the big oil companies huh

  2. lazyreader January 10, 2011 at 8:37 am

    My concern is the amount of readily available lithium and rare earth metals to run and replace every car. I’m weary and skeptical of this endeavor. I think more time and money should be spent on alternatives to lithium as opposed to gasoline.

  3. lazyreader January 10, 2011 at 7:38 am

    I hope a sedan version is introduced. Ford did the smart thing, by taking something they were already going to build (the focus) & adapt it to electric. GM & Nissan spent many millions painstakingly designing, sculpting, sketching a new car from scratch. Spent funds to build or modify a factory. Spent lots of money advertising it.

  4. mkass January 8, 2011 at 12:18 am

    The market for real electric cars is going to be huge. Car manufacturers have to get past the “almost a car” model that cars like the Leaf represent. The technology is there. It just has to be put together in the right package. A company in Germany demo’d an electric that went 375 miles on a charge. Surely this can be repeated and put into production.

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