Gallery: Recycled Electronics Transformed Into Energetic Gym Posters by...

The poster series is not only highly inventive but playfully encourages us to switch to a more physical routine.

By pulling apart old televisions and computers (which typically encourage us to ‘veg-out’), art director Murilo Melo has created an inspiring series of gym posters that encourage couch potatoes to get out and exercise. The gym advertisements were created for Companhia Athletica Gyms in Brazil by recycling the electronic parts and shaping them into energetic exercising figures.

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